Our Ryder Cup ‘One Week to Go’ project has been named “Must-See Marketing” by the team at FOOH.com, landing us alongside global campaigns from Adidas, BMW and Max Factor, and only a week or so after our feature by FOOHBase. Check out the post here.

The clip sees Lady Liberty get a Ryder Cup makeover, complete with a branded golf bag and Ryder Cup trophy in hand. Shot on location in New York City and brought to life with a blend of 3D animation, compositing and bespoke sound design, it’s the latest in our ongoing series of FOOH-style countdowns created for the Ryder Cup 2025.

For those unfamiliar, FOOH.com curates some of the boldest and most creative Fake Out-of-Home activations from across the globe, spotlighting campaigns that blur the line between physical and digital worlds. Being highlighted by them is a genuine nod to how these projects have resonated with fans.