We’re really flattered that one of our projects has been voted “Must-See Marketing” again by the team at FOOH.com, landing us alongside global campaigns from Redbull, Lego and Stranger Things. Check out the post here.

Giant Primark Christmas character FOOH campaign by adam+gary in London.

The clip brings a giant Primark character to life for their festive campaign – shot across London, we handled the full 3D animation, compositing and grading, right down to the sparkle and window displays.

For those unfamiliar, FOOH.com curates some of the boldest and most creative Fake Out-of-Home activations from across the globe, spotlighting campaigns that blur the line between physical and digital worlds. Being highlighted by them is a genuine nod to how these projects have resonated with fans.