Client: Wahl UK
Project: Extreme Grip
Territories: Global

For over a century, WAHL has been a trusted partner to men everywhere. In 2023, the brand refreshed its look in the UK, marking the occasion with a series of launch films produced by THG Studios and starring a new generation of ‘craftsmen’.

Adam worked on the campaign as VFX Artist and 3D Animator, ensuring each product in the films matched the real-world retail units with precision. You can see a VFX breakdown of his work below.

This project was created during our time at THG Studios, with Adam as Lead Creative Video Technologist and Gary as Group Director of Video & Motion. It is shared here with kind permission of THG Studios.

The campaign featured multiple edits that appeared across WAHL UK’s social channels and website. The hero video Adam worked on can be seen below:

Credits
Starring: Max McMurdo
Director: Ant Turner
DOP: James Killeen
1st AC: Nathan Jones
1st AD: Ro Parsons
Gaffer: St K
Spark: Sam Hussein
Trainee Spark: David Panainte
Production Lead: Ro Parsons
Production Assist: Gaby Bradshaw
Creative: Ellie Spencer
Creative: Jonny Davies
Creative: Rich Pickford
Photography: Ben Wedderburn
Styling: Sam Fern
Production Coordinator: Tien Nolan
Edit: Marcel Rocha
Grade: Marcel Rocha
Audio Mix: Marcel Rocha
VFX Cleanup: Adam Johnson
Soundie: Steven Llewellyn
Client Services: Emily Broad
Project Management: Amy Ball
Strategy: Jo Jeffers
Talent Search: Hannah Harrison
Lighting Rental: Iron Hand
Camera Rental: Shift4
Agency: THG Studios
Client: Wahl UK