Client: Gymshark
Project: The Hybrid Cycle
Territories: Global
Always a pleasure teaming up with Director (and old pal) James Killeen and the crew at ANTFARM, this time to add a touch of VFX magic to a playful new campaign for Gymshark.
Our job was to enhance the energy and storytelling with subtle visual effects that elevated the final edit and added some to the comedy elements and adding branding to the scenes. It’s always fun collaborating with a team that values craft and creativity in equal measure.
Big props to everyone involved, and thanks again for having us along for the ride. You can check out the rest of the campaign videos below.
Credits
Production Company: ANTFARM
Director: James Killeen
Executive Producer: Fin Mulligan Wild
Producer: Toby Barber
Production Manager: Ervin Hajdarmata
Production Runner: Elyse Beddoe
Production Runner: Marlon Cang
Director of Photography: Courtney Bennett
1st AC: Oliver Bingham
2nd AC: Cameron Sealby
Gaffer: Krunal Saadrani
Spark: Dale Healy
Spark: Shaun Clarke
Grip: Michael Farrell
Sound Op: Nathaniel Kastoryano
1st Assistant Director: Marnz Brown
2nd Assistant Director: Rory Purdy
Production Designer: YOUSIF Studios
Art Assistant: Kiara Gourlay
Art Assistant: Ellis Tudor
HMUA: Courtney-Reece Scott
HMUA Assistant: Anya McDevitt
Stylist: Aimée Blowers
Styling Assistant: Amber Jayne Morris
Styling Assistant: Olive Leitch
Location Manager: Lucie Celia
Talent: Lucy Procter
Talent: Sinéad Bent
Talent: Jake Williamson
Talent: Grimegran
Editor: Jamil Shaukat
Edit Assist: Mo Dukali
Post Production House: Picture Lock
Colourist: Karol Cybulski
Colour House: Harbor Picture Co.
Sound Design & Mix: Brother Music
VFX: adam+gary
Catering: Youngs Kitchen
Camera Kit: Onestopfilms
Lighting: SHL Film & TV
Grip Kit: The Grip Company UK
