"Our sweet spot is where video meets VFX..."

adam+gary. Two people, tons of ideas, and a questionable passion for weird sounding electronic music from the 90s.

For over 20 years, we’ve worked on everything from TV ads to TikToks – creating for global giants, challenger brands and ambitious startups across a range of agencies together.

In early 2024, we went independent as adam+gary, specialising in video production with a heavy dose of VFX and 3D animation. Since then, we’ve picked up awards, crafted campaigns that ‘broke the internet’ (not our words), and been trusted by names like Kia, The Ryder Cup, Qatar Airways, Wimbledon and Monopoly, among others.

Whether you’re a brand, agency or freelancer – if you need full-production support, a single hero VFX shot, or just some extra creative firepower for your in-house team, we can help.

Agencies we’ve partnered with:

Logo of Open Partners
Logo of SocialChain
Logo of Rig2
Logo of READYAIMFIRE
Logo of ANTFARM
Logo of 50 Sport
Adam Johnson, Creative Technologist at adam+gary.

Adam Johnson

Creative Technologist

Adam is a natural problem-solver, blending his love of technology and creativity to deliver projects that punch well above their weight. Usually found knee-deep in the 3D animation and VFX side of our campaigns, he thrives on the challenge of “How can we pull this off?” A connoisseur of retro antiquities, you can often find Adam wherever there's good arcade games (he's a mean opponent in Street Fighter!).

Gary Bannister-Simm, Director of Moving Image at adam+gary.

Gary Bannister-Simm

Director of Moving Image

Gary is a Director specialising in video and animation, with a career spanning senior leadership and commercial filmmaking, both agency and client-side. When he’s not behind the camera or locked in the edit suite, he’s usually driving concepts and shaping the creative direction of our campaigns. Not-so secretly green-fingered. no empty space is safe from new plants. He also has a mild obsession with The Sopranos

“They truly listened to our ideas, even the craziest ones… When they sent us the final video, it was like they’d climbed into our heads!

They treated our project not just as another gig, but as a shared artistic endeavour, infusing it with their own creative energy and genuine care.”

Jake Watson
Director & Founder – Landpod

Awards + Highlights

2026: Prolific North Creative Awards – Finalists
 
2026: Best branded FOOH‘ FOOHbase – PGA
 
2025: Prolific North ‘New Agency To Watch‘ Award 🏆
 
2025: Must-See Marketing’ FOOH.com – Primark
 
2025: Best branded FOOH‘ FOOHbase – Primark
 
2025: Must-See Marketing’ FOOH.com – Ryder Cup
 
2025: Hottest FOOH campaigns’ FOOHBase – Ryder Cup
 
2024: Prolific North Champions Awards – Finalists
portrait of Adam Johnson and Gary Bannister-Simm holding a funny note from Mr Bingo calling them a sh*t Ant & Dec